Goldwell Elumen Play 120ml - @PASTEL CORAL

Goldwell Elumen Play 120ml - @PASTEL CORAL PRESS PLAY TO START. Semi-permanent colour. Maximum versatility. EXPERIENCE A DIFFERENT WAY OF CREATING COLOR. A different direct dye system with stunningly different result. Semi-permanent direct dyes create colour intensity by sitting on the outer and inner levels of the cuticle. Direct dye designed to fade on top up to 100%. Lasts up to 10-15 washes Provides outstanding colour shine and brilliance. Boosts the health of the hair to make the hair look like it’s glowing. 8 out of 10 stylists perceive an improved hair structure. 83% rate the shine better than a leading competitor. HD MAX Technology A system of specially-selected direct dyes are designed to fade on tone. Creates extraordinary intensity by sitting both on the outer and inner levels of the cuticle layer. Shine & Care Technology Gives outstanding colour shine, brilliance and hair that is healthy-looking (Glow Effect).